Social Media Marketing For Your Dental, Health Care or Medical Business

For the third consecutive year, CMO.com have released their CMO’s (Chief Marketing Officer’s) Guide To The Social Landscape.

This is a great guide for knowing what all of the main social media sites are and what they all mean for your dental or medical business.

There are some new sites added to the guide this year such as  Instagram, Pinterest and Google+. You may have heard of them but don’t know what they are and what they mean to marketing your dental, health care or medical website.

The infographic is presented below in full. However, if you visit the CMO website the visual can be sorted by customer communication, brand exposure, site traffic and SEO. Somewhat surprisingly, CMO rated Google+ as the top social network in three of these categories, with Twitter securing the number one spot in site traffic.*

Still, this is a useful one-stop summary of the pros and cons of the different social networks, and a fantastic resource for both brands and marketers.

* You can draw your own conclusions from this. From our experience , Facebook leads in site traffic by some distance, and both Twitter and Facebook beat Google+ for customer communication and brand exposure.

(Source: CMO.com.)